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Business communication today / Courtland L. Bovée, John V. Thill.

By: Contributor(s): Material type: TextTextPublication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2008.Edition: 9th edDescription: 1 v. (various pagings) : col. ill., col. maps ; 29 cmISBN:
  • 9780131995352
  • 0131995359
Subject(s): DDC classification:
  • 658.45 BOS
Online resources:
Contents:
Understanding the foundations of business communication -- Achieving success through effective business communication -- Communicating in teams and mastering listening and nonverbal communication skills -- Communicating in a world of diversity -- Applying the three-step writing process -- Planning business messages -- Writing business messages -- Completing business messages -- Crafting brief messages -- Crafting messages for electronic media -- Writing routine and positive messages -- Writing negative messages -- Writing persuasive messages -- Supporting messages with quality information -- Finding, evaluating, and processing information -- Designing visual communication -- Planning, writing, and completing reports and proposals -- Planning reports and proposals -- Writing reports and proposals -- Completing reports and proposals -- Designing and delivering oral and online presentations -- Creating and delivering oral and online presentations -- Enhancing presentations with slides and other visuals -- Writing employment messages and interviewing for jobs -- Building careers and writing résumés -- Interviewing for employment and following up -- Appendix A: format and layout of business documents -- Appendix B: documentation of report sources -- Appendix C: correction symbols -- Video guide -- Handbook of grammar, mechanics, and usage.
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Understanding the foundations of business communication -- Achieving success through effective business communication -- Communicating in teams and mastering listening and nonverbal communication skills -- Communicating in a world of diversity -- Applying the three-step writing process -- Planning business messages -- Writing business messages -- Completing business messages -- Crafting brief messages -- Crafting messages for electronic media -- Writing routine and positive messages -- Writing negative messages -- Writing persuasive messages -- Supporting messages with quality information -- Finding, evaluating, and processing information -- Designing visual communication -- Planning, writing, and completing reports and proposals -- Planning reports and proposals -- Writing reports and proposals -- Completing reports and proposals -- Designing and delivering oral and online presentations -- Creating and delivering oral and online presentations -- Enhancing presentations with slides and other visuals -- Writing employment messages and interviewing for jobs -- Building careers and writing résumés -- Interviewing for employment and following up -- Appendix A: format and layout of business documents -- Appendix B: documentation of report sources -- Appendix C: correction symbols -- Video guide -- Handbook of grammar, mechanics, and usage.

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